Friday, December 17, 2010

Sanctuary T Launches BYOT

Sanctuary T Launches Product Line That Changes the Face of Tea
(from a press release)

Dawn Cameron, tea master and owner of Sanctuary T, brings a delightful touch of style and utility to tea drinkers everywhere with the launch of Sanctuary T’s new BYOT on-the-go tea pouches.

BYOT allows the user to carry Sanctuary T’s top quality, whole leaf loose tea in a convenient and easy-to-use pouch reminiscent of turn-of-the-century tobacco pouches, sized perfectly for a pocket or purse. However, rather than reading the off-putting “Warning” label synonymous with tobacco brands today, BYOT’s bright, stylish packaging reminds the user that tea is delicious and incredibly healthful.

The BYOT pouch includes one ounce of top quality whole leaf loose leaf tea (approximately 10 servings) and ten disposable unbleached paper teabags in a durable plastic pouch, along with simple instructions for brewing loose leaf tea on-the-go.

BYOT comes in 10 varieties ranging from signature Sanctuary T blends such as Toasted Almond and Soho Chai, to direct-from-garden teas including Tiekwanyen Oolong and Genmaicha Matcha, several of which are Certified Organic and Fair Trade Certified. BYOT retails for $6.99. It is available online and at Sanctuary T’s flagship location in the Soho neighborhood of New York City.

Gifts for lovers of tea with free wrapping of all items.

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