Tuesday, August 31, 2010

Honest Kombucha Returns to Store Shelves

Honest Kombucha Returns to Store Shelves -- Honest Tea Re-Launches Line of Fermented Tea Beverages
(from a press release)

Honest Tea, maker of the nation's top-selling organic bottled tea, reintroduces Honest Kombucha, brewed with an innovative, new process, to store shelves. Following a voluntary withdrawal of all brands of raw kombucha from store shelves in June, Honest Tea has developed a proprietary process to brew Honest Kombucha that allows for the benefits of raw, unpasteurized kombucha while ensuring lower, more stable alcohol levels.

Honest Kombucha (kom-boo-cha) is a lightly sparkling beverage brewed with organic, Fair Trade Certified tea, raw culture and a touch of organic cane sugar for an effervescent blend of active enzymes, organic acids and polyphenols. Kombucha is a fermented tea with Chinese and Russian origins once referred to as the “elixir of life” due to its probiotic properties believed to aid in digestion and support immunity. Kombucha is made by fermenting black or green tea and sugar with a culture of various bacteria and yeasts, resulting in organic acids such as gluconic acid and glucuronic acid, which are believed to support a healthy GI tract.

Honest Kombucha is available in five low sugar varieties: Berry Hibiscus, Lemon Ginger, Peach Mango, Maqui Berry Grapefruit and Apple Jasmine with 35 calories and 7 grams of sugar per serving. Due to the live and un-pasteurized nature of the product, Honest Kombucha must be shipped and stored cold.

Honest Kombucha will be available at Whole Foods Market stores and other natural food stores nationwide the last week in August 2010 at a suggested retail price of $3.49 - $3.99.

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Saturday, August 28, 2010

China Xiamen International Tea Fair

China Xiamen International Tea Fair Opens the Asian Market
(from a press release)

The China Xiamen International Tea Fair will be held this coming November 5?8 at the pristine, modern Xiamen International Conference & Exhibition Center in Xiamen, Fujian Province, China. This significant event is destined to become a major international trade show in the tea industry for tea enthusiasts and suppliers alike. Those attending will be able to visit exhibitors showcasing their latest developments, new products, freshest teas, equipment innovations, and ways to increase profitability. Tea industry suppliers will get to meet hundreds, if not thousands of key buying influences as well as other suppliers, sales agents, and distributors. Patterned after the success of the World Tea Expo in Las Vegas in June of this year, the China Xiamen International Tea Fair promises to be a magnificent trade show for all of those attending.

China, the birthplace of tea, is one of the biggest tea producing and consuming countries in the world. Since ancient times, Xiamen, located at the southeast coast of Fujian Province, has been one of the world’s major distribution centers for tea, as well as the starting point of the “Tea Road by Sea.” In 2009, tea output of Fujian Province reached 260,000 tons, with over 15,600 tons being exported through Fujian ports. “With long and rich tea culture and the significant tea output of Fujian Province, China Xiamen International


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Wednesday, August 25, 2010

Sweet Green Tea Vodka

Phillips Distilling Company Introduces UV Sweet Green Tea Vodka
(from a press release)

UV Sweet Green Tea Vodka is the only sweet tea vodka blended with natural green teas. Steeped in the rich coast-to-coast tradition of sweet teas, UV Sweet Green Tea Vodka is the sophisticated sweet tea choice for cocktail enthusiasts.

Not your typical sunporch tea, UV Sweet Green Tea Vodka is infused with a distinctive green tea flavor. This sweet green tea flavored vodka blends the Zen-like qualities of green teas with a modern sweet tea twist.

Beautiful inside and out, UV Sweet Green Tea Vodka is infused with green tea leaves sourced from global locations. Capturing the taste, aroma, and colors of these natural ingredients, UV exudes a hint of citrus and tropical fruits. Such flavors yield a divine, honey-green vodka presented in UV Vodka's award-winning bottle design. Like all UV Vodkas, UV Sweet Green Tea Vodka is distilled four times and carbon filtered to assure purity and the perfect pH balance.

UV Sweet Green Tea Vodka is the 12th variety of flavored vodka within the popular UV Vodka brand. Other flavors include coconut, cherry, blue raspberry, vanilla, grape, apple, citruv, orange and lemonade.

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Sunday, August 22, 2010

Iced Tea Maker Features Brew Stop Filter

Iced Tea Maker Features Brew Stop Filter, Providing Complete Control of Brewing Process
(from a press release)

Online tea shop ESP Emporium, purveyors of fine loose leaf tea, has announced the arrival of their “Brew Stop” Iced Tea maker – a revolutionary invention that offers complete control over the brewing process and the taste of iced tea.

“Our iced tea maker makes it very easy to make the perfect brew of iced tea” said Elena Popec, co-founder of ESP Emporium. “A simple turn of the lid interrupts the brewing process without compromising the taste, allowing you to stop the brewing process at any desired point and control the strength of the brew”.

“This iced tea maker puts a twist on the specialty teas we offer” said Popec. “Tasting our tea served cold is a pleasantly unique way to experience flavors that our customers already love, especially so since the strength of the brew can so easily be adjusted”.

The new (61 fl. Oz) iced tea maker is comprised of high-quality PC (Polycarbonate) BPA-free material, and is ideal for making up to 7 cups per brew. The stylishly-designed pot is constructed in such a manner as to allow for monitoring of the expansion of the tea leaves during the brewing process, which can be stopped at any desired point.

ESP Emporium’s new Ice Tea Maker (SRP $38.95) is available immediately from ESP Emporium, and qualifies for free shipping.

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Wednesday, August 18, 2010

Wall Street Gets Honest

Wall Street types are basically good, honest, upstanding types. Right? The people from Honest Tea put this notion to the test a while back.

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Monday, August 16, 2010

World's Finest Hot Teas

Tea Championship Ranks
World's Finest Hot Teas
(from a press release)

From cinnamon and cardamom to mint, ginger and rose, the North American Tea Championship Hot Tea Class / Spring Tea competitors showcased an assortment of pleasing flavors for discriminating judges. The Championship, which took place July 27 – 28 in Las Vegas, Nev., evaluated premium spring teas in 15 different categories.

More than 200 teas entered the Championship, the only independent and professionally judged tea competition in North America, to distinguish the highest quality and best tasting teas commercially available in the marketplace. Many of the teas originated from China, India, Japan, South Korea and Sri Lanka. A complete list of first, second and third place winners is available here.

Image: World Tea Expo

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Thursday, August 12, 2010

Salada Announces Spokesperson Search Winner

Salada Tea Announces Winner Of First-Ever Nationwide Consumer Spokesperson Search
(from a press release)

Salada Tea, the company that encourages tea drinkers to switch from bottled tea to freshly brewed tea made with tea bags because of the wellness, environmental and cost benefits, has announced the winner of the nationwide search for its first-ever consumer spokesperson. Clinical nutritionist Tara Coleman, from San Diego, Calif., will help spread Salada’s “Unbottle Your Tea” message through tips and suggestions for living an all-natural lifestyle. She will be blogging, tweeting and attending health and environmentally focused events across the country, for which she will be awarded $10,000.

Between May 3 and June 13, 2010, nutritionists, trainers, fitness instructors and tea lovers from across the country visited the Unbottle Your Tea Web site to submit an entry form and upload a video explaining why they were the perfect choice for the spokesperson job. The submissions were then narrowed down to the top 10 finalists. America was invited to visit the website, review their entry videos and vote for their favorite through Aug. 1, 2010.

Coleman, a 32-year-old clinical nutritionist, received the most votes for her creative submission video about incorporating tea into her everyday activities like shopping, jogging and yoga, earning her the spokesperson title. Coleman currently owns her own nutrition consulting company and regularly creates customized eating plans for her clients. She provides tips on eating well on a budget and believes that small, realistic steps are the best way to achieve large wellness goals. Her submission video can be viewed here.

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Friday, August 06, 2010

Tea Making Meets Technology With Breville

The Art Of Tea Making Meets Technology With Breville
(from a press release)

As the most consumed beverage in the world after water, tea forms a daily ritual that requires careful preparation for maximum enjoyment. The new Automatic Tea Maker & Kettle (BTM800) from Breville knows exactly the right temperature and brewing time required to extract the full aroma and flavour from the most popular tea varieties.

Pouring freshly boiled water onto more delicate tea leaves, such as green, oolong and white varieties, may scald the leaves and result in a bitter, astringent taste. Similarly, brewing the tea for too long or too short can result in an unpleasant or tasteless cup.

The Breville Automatic Tea Maker & Kettle simplifies the process with its five preset brew temperatures according to tea type; green, black, white, herbal and oolong. Its LCD screen guides you through selections, including a choice of three preset brew times to control tea strength. There are also custom options for passionate tea drinkers who like to experiment.

Once selections are made, the tea maker automatically lowers the tea basket when the water reaches the ideal brewing temperature. After the preset infusion time, the basket automatically lifts and the tea is ready to pour.

Offering flexibility, the Automatic Tea Maker & Kettle allows you to pre-select a start time – perfect for that freshly brewed pot ready for breakfast. It also provides an option to keep your pot of tea warm at the selected temperature for up to 60 minutes and can function as a variable temperature kettle as well.

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