British Airways Introduces Tea Designed for Altitude
(from a press release)
British Airways and Twinings are promising to transform tea in the air with an innovative new blend of the drink, specifically designed to work at altitude. The British Airways signature blend tea will take to the skies from February 1, 2013 for customers in all cabins.
With research to prove that taste can be reduced by up to 30 percent at 35,000 feet, the airline commissioned Twinings to come up with a teabag that would taste as good in the sky as it does on the ground.
The new tea is a blend of Assam, Kenyan and high grown Ceylon tea: a classic combination giving body, strength, flavor and color. A bias towards the Assam produces a well-rounded, full-bodied blend, while the Kenyan gives it strength and lift and the Ceylon adds flavor.
The tea has been specially created for British Airways in three-pint bags to enable cabin crew to serve the new blend straight from the pot.
In First class, customers are also being treated to a selection of unique specialty teas from the Twinings Whole Leaf Silky Pyramids range which includes: English Breakfast; Earl Grey; Mint Humbug; Jasmine Pearls; Red Berry Fool and Honeycomb Camomile. In Club World, customers have a choice of Cranberry & Elderflower, Camomile and Peppermint infusions as well as Earl Grey, English Breakfast and Green Tea